ALICE MCCALL SS16: THE NEW TOMORROW

By earthtoiris | May 17, 2016 0 Comments

HONG KONG | Australian fashion designer Alice McCall’s designs stand out for their technique fabrication and craftsmanship. Decorative beaded scrolling, opulent velvet cut work, original print work and delicate French laces are some of the main traits of the label’s signature quirky, feminine and forward designs. Yet for the SS16 collection “The New Tomorrow” a new side has emerged. The use of simpler, sexier and leaner silhouettes makes this collection special. Girls charm, modernity, sexiness and bohemian flare with a rockfish edge are the attributes behind Alice McCalls designs, which for the SS16 collection she reinvents them to create a line that stand somewhere between the folkloric and the futuristic. Blooming with a myriad of prints, applications and embellishments, the collection plays with contrast — between silhouettes, fabrications and colour. Prints are central, and flowers take a centre stage. To counterbalance the romance McCall has created two denim stories sure to become cult; one in a deep indigo blue — wantonly and tight; cut into high-waist jeans, a lace-up strappy bustier and a hourglass dress - just made for Brigitte Bardot. The second denim story is for the tomboy, railroad pinstripe denim worked into playsuits, an expertly cut flare jean and a pair of denim salopettes perfectly cropped at the ankle - perfect for summer trips to the coast. Photos courtesy Electric Sekki.